The sophisticated aspect of the brands website is the layout of the page itself, which is very simple to navigate and explore. Each page of the website when directed to ones prefer topic/sub catogory features high resolution images and videos where in some cases a text description could appear that varies from length relating to the topic of hand.
#IMG MODELS WEBSITE PROFESSIONAL#
IMG Models is vey upscale and professional in terms of imagery and videos featured on the website and reinforces the brands business model/image. If given only single words to describle the website it'l be: The information provided is very informative and well sourced and very heavily visualed. The website is more for anyone who loves fashion as in my interpretation it is similary an alternative to VOGUE. The website which is, presents fantastic editorial work from various fashion and magazine campanies, as the goal of the website is to represent the top models in the world and create content like editorials and campaigns around their clients. VoiceĬreated in Circa in 1987 by sports agent Mark McCormack for the sole purpose of becomming an international modeling angency. Espn is on the same in terms of purpose with the exception of bringing connection as its soley informative. Further adding with the same intent to bring connection between model and agency. Per example, Trendy looks scandaless looks and upcoming collections. IMG is a platorm to inform fashion enthusiast and consumers on whats reloving around the fashion world.
IMG Models target audience are predominatly Models, Journalist, Influencers, Fashion Experts, GenZ.
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